Return on Investment in 2023

Return on Investment in 2023

What’s the best way to end a series on stats from 2023? ROI of course! For dealers utilizing FRIKINtech’s automations to mine their service drive, mine their sold database, show payments on their website, respond to internet leads with payment quotes,...
Return on Investment in 2023

Offer reactions in 2023

Marketing works when you hit the right customer at the right time with the right message. In 2023, many curious customers out there wanted to dive into what they could do next with their cars. We processed millions of repair orders, leases nearing expiration, loans in...
Return on Investment in 2023

Service Drive Spending in 2023

As of May 2023, vehicle repair prices had already jumped 23% over 2022. The cost of maintenance is one of the most inflationary things consumers are experiencing. It is just behind healthcare increases. The increased inflation rate wasn’t the full cause of these...
Return on Investment in 2023

Engagement Stats from 2023

You can’t sell a car without an engaged shopper. Kris Cox (CEO of Cox Automotive Group) With all the recent DealerRefresh conversations on making dealership websites better by reducing the amount of lead-gating clutter tools, I figured the 2nd stats drop from...