We are having fun!  Fortunately a deranged sense of humor persists after too many years pounding pavement.  Please let yours loose on us when we meet.

C’mon, one has to be quite mad to call a company FRIKINtech.  We probably wrote-off the entire state of Utah choosing that name.

We like dealers who enjoy kicking ass and we LOVE dealers who like to have fun while doing it…even if you’re in Utah.

Take us seriously, don’t take us seriously – we don’t frikin care.  We are going to deliver a badass product that moves the needle and you’ll either be profiting with us or laughing at us.  It will be fun to see who gets the last laugh.  Challenge accepted!

P.S. WE MAKE NO APOLOGIES FOR LEAVING THE CAPS LOCK BUTTON ON

For those who prefer bullet points

N

We were successful car guys for decades

N

We have made innovative technology for car dealers before

N

Giant gorillas sell cars

N

We like dealers

M

Long contracts are cover-ups for old technology

M

Consolidation has stifled innovation

Words of Wisdom

“This ain’t a bus stop.”

Translation: no customer goes to a car dealership to kill time.  Up those people!

Michael Jobson, Used Car Manager

“Be an ocean of knowledge… kiddie pool deep.”

Translation:  be adaptable to the conversation with your customer.

Scott Buckley – New Car Manager

“Play with their money before you play with your own.”

Translation:  if you negotiate don’t start with price.

Major Harrison – General Manager

“FRIKINtech is the worst name I’ve ever heard for a business.”

Granddad – Dealer Principle

Take a test drive

Do you want the keys on your own or would you like a salesperson to ride in the backseat?  Either way, the D-tag is ready, the battery is charged, and the fuel tank is full.  Choose your route.

You break it you bought it!

Like driving Miss Daisy

Up your lead response game