The real nuts in this FRIKIN operation:

We are having fun!  A deranged sense of humor persists after too many years of pounding the pavement.  Please let yours loose on us when we meet.

We like dealers who enjoy kicking ass and we LOVE dealers who like to have fun while doing it.

Take us seriously, don’t take us seriously – we don’t frikin care.  We are going to deliver a badass product that moves the needle and you’ll either be profiting with us or laughing at us.  It will be fun to see who gets the last laugh.  Challenge accepted!

P.S. WE MAKE NO APOLOGIES FOR LEAVING THE CAPS LOCK BUTTON ON

Words of Wisdom

“This ain’t a bus stop.”

Translation: no customer goes to a car dealership to kill time.  Up those people!

Michael Jobson, Used Car Manager

“Be an ocean of knowledge… kiddie pool deep.”

Translation:  be adaptable to the conversation with your customer.

Scott Buckley – New Car Manager

“Play with their money before you play with your own.”

Translation:  if you negotiate don’t start with price.

Major Harrison – General Manager

“FRIKINtech is the worst name I’ve ever heard for a business.”

Granddad – Dealer Principle

Grab some templates on us

Even if you don’t use illumiQUOTE we still want to see your lead response game improve!

Free Templates

See illumiQUOTE yourself

Let us take you for a spin through the customer experience and then we’ll show you how cool it is to be a dealer!

See it in action

illumiQUOTE

  • Internet lead engagement with CRM automation
  • Payments integrated in your website
  • Consistent price and payment experience from the web to the floor to close deals faster

 

RESPONSEiQ

  • BDC to start the lead engagement
  • Enhances your Internet department’s efficiency
  • Operates 7 days a week

 

Our Pricing

We would be hypocrites if we weren’t transparent too

Integrations

Places where illumiQUOTE has been installed